Making Markets Matter, devised and promoted by the National Market Traders Federation, is a nationwide campaign to persuade the shopping public to savour the joys of the UK's 1,400 markets.
The campaign is backing the Government's appeal to local authorities to consider the importance of markets when they are looking at town or city centre redevelopment.
Markets should at the heart of towns and cities - in fact in many cases these centres grew around the markets.
Unfortunately in many places they have either been moved away from the main area of shopping activity, or the shopping footprint has moved away from the market.
Whatever the case, Making Markets Matter is centred in the main shopping area to persuade shoppers to visit their local market, using a variety of attractions such as an exciting prize vault, face painting, characters including Victor the lion, freebies and much more!
If you're an operator keen on taking part in the campaign, email the NMTF's publicity team.
Note: The campaign has proved so popular dates for 2011 are fully booked. Work out a date for 2012 and let us know as we've already taken bookings.
